IHSS 6770 - Digital Rhetoric

Although digital content only exists “on the computer,” it has real-world consequences. It can persuade people to change their behaviors, purchase products, vote, participate in protests. Yet, it can also deceive people and persuade them to participate in toxic activities. Why is this content so powerful, and how does it persuade people to do helpful and harmful things? Broadly, digital rhetoric analyzes and assesses these persuasive techniques and processes to understand how they make meaning.

Prerequisite or Corequisite: Graduate Level Status

When Offered: SPRING ALTERNATE YEARS

Graded: GRADED

Credit Hours: 3