Apr 16, 2024  
Rensselaer Catalog 2007-2008 
    
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Rensselaer Catalog 2007-2008 [Archived Catalog]

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MGMT 4550 - Business Models for Digital Enterprises

This course is designed as a survey introduction of the range of topics in an e-business. It will consider both entrepreneurial and ongoing organizations. It considers examples of both entrepreneurial approaches and innovation within established companies in areas such as business-to-business (B2B) or business-to-consumer (B2C). Topics include: supply chain management, customer resource planning, organizational design and virtual firms, security and privacy, finance and valuation, and implementation of e-business technologies and strategies in existing firms. The course will evolve due to the varied interests of participants and changes in the e-business marketplace.

Prerequisites/Corequisites: Prerequisites: MGMT 1100, MGMT 2300, MGMT 2320, MGMT 4140 or equivalent information technology course, or permission of the instructor.

When Offered: Fall term annually.



Credit Hours: 4


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